Project details
Serta Simmons Bedding (SSB) consolidated four U.S. corporate locations into a single headquarters at Assembly Yards, an adaptive reuse of the former General Motors Plant in Doraville. As a leading global sleep company with a rich history dating back to the 1870s, SSB’s new space reflects its heritage and future, uniting over 5,000 employees and 30 North American manufacturing plants.
Hendrick partnered with SSB to create a headquarters that enhances brand, culture, and employee experience. The design emphasizes collaboration, innovation, and purposeful brand touches, showcasing SSB's legacy and commitment to quality sleep products. By focusing on "Thinking, Working, and Living Differently," the space supports continuous improvement and customer satisfaction through advanced sleep science.
Kind words from the client
Hendrick was an integral partner in the design and build of our new campus that brought our teams together, which is key to advancing our desire for a unified culture. Their understanding of our business needs and their purposeful process guided us in making the project vision a reality."
