Headquarters balances tradition with innovation and collaboration

Genuine Parts Company

Project details

This automotive leader, established in 1928, sought to reflect its proud heritage and forward-looking culture in the design of its new headquarters. The previous office’s traditional layout limited communication and collaboration between departments and product groups.

Our design introduced open workspaces with updated workstation models, collaboration hubs, multi-use meeting areas, and employee lounges on each floor. The Executive floor features formal meeting spaces, along with a conference center designed for client presentations and all-staff gatherings, fostering better interaction and innovation across the company.

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